The Franchise Law Review 6th Edition: Chapter 17 Argentina.
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Argentina has seen a growth in the franchising market in recent years. In 2016, the market included 858 brands and almost 32,000 stores, and a 20 per cent growth in brands was anticipated for the following year.2 The past year, 2018, has been described as the year of low-cost franchises and the gastronomic segment, with franchising now considered established as the business model par excellence and economy of scale its main attraction…
Key words: Intellectual Property / Patents & Trademarks · Franchise
Reproduced with permission from Law Business Research Ltd. This article was first published in February 2019. For further information please contact Nick.Barette@thelawreviews.co.uk
The Franchise Law Review 6th Edition: Chapter 17 Argentina
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